Your business plan “planning for success”
When did you consult with your business plan for the last time? If you have listed since the opening of your business, you may deprive yourself of a powerful tool that you could be very useful at all stages of ...
Be bold in choosing a liability insurance
As a small business owner, you may feel you do not have enough time for risk management. Yet you are ready or not, the risk is always present and can give rise to liability. The fact remains that preventive measures ...
Business Continuity
Take measures to deal with disturbances
All companies can, and should take steps to intervene in case of disruption of business activities. It is a matter of survival. Planning for business continuity is a step by step process that allows you ...
Marketing during a recession
Should you continue to promote your business, even during a recession? In most cases, it is best to meet your marketing plan by modifying it to reflect the changing economic situation. Experience and research have shown that companies that reduced ...
Workforce management in difficult times
As the owner of a small business you will make tough choices during turbulent times like a recession or a decline in demand for your product or service. To remain competitive, you will streamline operations and innovative responses to external ...
Create your marketing strategy
Developing a marketing strategy is vital for any business. Without it, it is likely that your efforts to attract customers are messy and inefficient.
Your strategy should emphasize the fact that your products and services meet customer needs, and on developing ...
Social Media: Does your company part of the conversation?
The vast majority of Canadians now use social media in one form or another to create and consume content. Canadians spend more time online, the more your business is likely to join them on the web.
Have you considered how you ...
Marketing concept: reviewing your options
You are an entrepreneur and you have a concept based on research? So, market your technology is the next step. It can be hard to turn your ideas into products, but there are various options that are worth exploring.
Undertake the ...
Finance your growing business: The investment project
his is the second publication this week of a three-part series on how to obtain private sector financing for your growing business.
To develop a strategy to attract potential investors that will provide growth capital to your business you will build ...
Finance your growing business: Attracting Investors
This blog on how to obtain private sector financing for your growing business is the latest in a series of three to be published this week.
Once you have developed the investment project that best meets your needs in your quest ...